Content Development

Want to Earn Exposure for Your Business

Your business website can possess all the bells and whistles to entertain shoppers’ eyes. But without high-quality content, search engines will not see your site and visitors will not stay interested. That is why you should rely on Icon SEO’s highly experienced and qualified team of content writers to satisfy all your business’s digital marketing requirements. We take advantage of the latest trends and keywords to persuade both existing and potential customers to pick up the phone and “Call Now,” as well as click the right button to “Buy Now.”

Content Is King

There are numerous techniques used to attract both readers and search engine technology with a business website design. However, nothing is more important for online marketing than content. That is precisely why Icon SEO goes that extra mile when it comes to content for your webpages, blogs, and the most influential social media sites, like Facebook, Google+ and Twitter. These are essential techniques to building an online presence with a smart digital marketing campaign. By entertaining and educating both existing and potential customers on a daily basis, you will earn their business for the long haul.

Icon SEO’s original content inspires men, women and children through insight. All over the web, we depend on culturally relevant and trending topics to educate readers, as well as call them to immediate action. Your message will be of interest to your targeted audience. At the same time, your content will use the best keywords and phrases to attract search engines and improve your company’s overall ranking. As a result, your content will drive readers to act, leading to high profits for your business. Depend on Icon SEO to place your company’s products, services, messages, history, and goals online for the world to see with superb internet marketing. Do not get left in the dust, stay on top of your business with a fantastic digital marketing campaign.

Tell a Story

Vivid storytelling is a marvelous tool to connect with your target audience. Share extraordinary information that will spark an emotional memory, rather than a hard sell. Consumers tend to buy a specific brand of soda because the poetic message read on a blog, rather than the low price advertised on the side of a social media page. In other words, engage readers. Create your own voice that people can associate with your product or service. If you are successful enough, men, women and children will share your content with friends and family through various forms of mass media, including e-mail, social media outlets and relevant blogs, on top of word of mouth.

Relying on user-generated content allows you and your business to form a relationship between your business and its customers, whether they are existing or potential buyers. Often times, a company shares a user’s personal story of his or her experience with a company on its outlets, such as blogs. Other times, it can be as simple as a posting a photograph of a consumer wearing a t-shirt you sold him on your Instagram page. Videos work well on Facebook posts as well. As long as you consistently compel readers to act, your business’s digital marketing campaign is successful.

Let ICON Take Your Website To New Heights!